Readers Choose Madeira for Its Unique Nature, Mild Climate, and Local Culture
Madeira has been named the "Best European Destination" in the 2025 edition of the Premio de los Lectores, an annual award from the Spanish version of Viajes National Geographic. This recognition came after the magazine’s readers voted across 16 categories, selecting their favorite destinations, hotels, and tourism projects from a shortlist of 80 finalists.
The awards, now in their third year, reflect public opinion and are based on a combination of expert selection and reader votes. Madeira was praised for its rich natural beauty, including volcanic landscapes, mountains, waterfalls, and the UNESCO-listed Laurisilva Forest. The island’s climate, which stays mild all year, allows for outdoor activities and sightseeing no matter the season.
Madeira’s Tourism Strategy Pays Off with Continued Recognition
We have maintained a constant focus on improving the quality of our offerings, through numerous projects aimed at ensuring Madeira's presence on the radar of the global tourism industry and, above all, establishing the Region as a unique tourist destination — for everyone, and all year round. It is with great satisfaction that we receive awards like this, as they confirm that the work carried out truly translates into the perception visitors and tourists have of Madeira.
Eduardo Jesus, State Secretary, Diário de Notícias da Madeira
“The Reserve” at Savoy Signature Wins Best International Hotel
In addition to the destination award, Madeira was also recognized in another major category. The Reserve, part of the Savoy Signature group, was named “Best International Hotel.” It was one of only three awards not limited to Spanish destinations, making it a notable win for the island.
Ceremony to Be Held in Madrid in May
The winners of the Premio de los Lectores 2025 will receive their awards at an official ceremony in Madrid on May 8. The event brings together representatives from leading tourism destinations and businesses from across Spain and beyond.
Source: Diário de Notícias da Madeira
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